Starting in FY 2013-14, the Maricopa Community Colleges will begin a process of self-
assessment, assessment, and prioritization of all programs and services. This process known
as Maricopa Priorities will aid us in collectively realigning resources (funds, people, and
space) to help us thrive as an institution.
Integrated Marketing, Outreach, Recruitment, and Retention
The primary objective of this initiative is to develop an outcome-oriented plan to facilitate
shifting the paradigm for marketing, outreach, recruitment and retention.